To raise the profile of the I Am Me app amongst students to help with their mental health.
How we delivered
Using our extensive network we were able to reach out to a range of channels including digital platforms and student accommodation blocks. Each supplier had highly engaged students and between them covered a mixture of schools, colleges and universities.
Through our support we were able to make a number of introductions that have become partnerships supporting the I Am Me app allowing them to access media opportunities via email sends; social media and display advertising